Athlete discovery
Filter by sport, class year, location, engagement and rate. Save athletes to a shortlist and compare them side by side.
Find the athlete. Fund the deal. Pay when it is delivered.
Search verified high school and college athletes, send an offer, fund it into escrow and release payment once the content meets the brief. Everything in one portal.
- See the athlete before you commit
Video profiles, sport-specific stats, audience breakdown by city and the brands they have worked with.
- You approve before anyone is paid
Funds stay in escrow until you sign off. Ask for changes once if the content misses the brief.
- Local reach that actually converts
A 5% engagement rate from a club athlete in your town beats a national influencer your customers will never meet.
- A record for every deal
Terms, dates, amounts, approvals and receipts are kept automatically for your books.
In the portal
Everything a campaign needs
Campaign builder
Brief, deliverables, usage rights, dates and budget in four steps — with a live count of how many athletes match.
Applicant review
See who applied, read their pitch, send offers or decline. Invite athletes directly if you already know who you want.
Escrow funding
Fund an accepted offer in one click. The money is held by the payment processor, not by us.
Content approval
Review submitted Reels against the brief inside the portal, request changes once, then release payment.
Campaign analytics
Views, engagements, link clicks and cost per thousand views, broken down by athlete and campaign.
Campaign templates
Product promotion, event promotion, social campaign, ambassador and content creation briefs ready to adapt.
Brand verification
A verified badge after your business details are checked, so athletes know who they are dealing with.
Messaging and support
Talk to athletes — and their guardians — in a thread attached to the deal, with help articles alongside.
Who it works for
Built for the businesses in the stands
Training facilities
Fill open gym slots and memberships with athletes who already train where your customers do.
Restaurants and retail
Game-night traffic, team meals and in-store appearances from names the local crowd recognises.
Services and clinics
Orthopaedics, physio, dentistry and insurance — the trusted local names families already use.
Regional and national brands
Run one brief across a whole cohort of athletes in a state, with one budget and one approval queue.
| What you are comparing | Varsity NIL | Agency or one-off deals |
|---|---|---|
| Finding athletes | Search and filter verified athletes in minutes | Referrals, DMs and chasing parents |
| Paying safely | Escrow, released on your approval | Transfers up front, or trust after the fact |
| Working with minors | Guardian co-sign built into every offer | Handled case by case, if at all |
| Proof of delivery | Content review and approval on the record | Screenshots in an email thread |
| Cost | 10% platform fee on completed deals | Agency retainers and percentage fees |
Texas first
Run your first campaign with the founding cohort
Early brand partners help shape the templates, the categories and the pricing. Register and we will set your account up by hand.