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Now onboarding Texas athletes

Get seen.
Get signed.
Get paid.

Varsity NIL is a video-first marketplace for high school and college athletes. Post the clips you already make, let brands find you, and get paid the moment your content is approved.

School verified Escrow protected Guardian co-sign
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Carolyn TownsendVolleyball · The Woodlands

Jump serve, slow motion. Tournament weekend starts now.

Offer received$750 · escrow funded
Verified rosterSchool confirmed
0of athletes the spotlight overlooks
0sports supported at launch
0of deals held in escrow
0platform fee — nothing hidden

Figures describe how the platform is designed to work at launch, not historical results.

How it works

Four steps from profile to payment

The same flow the athlete app, brand portal and admin panel are built around.

STEP 01

Build a video profile

Sport, position, team, stats and highlights. Your school confirms the roster, so brands trust what they see.

STEP 02

Brands send offers

Local businesses and national brands post paid campaigns, then invite athletes who fit the brief.

STEP 03

Money goes into escrow

The brand funds the deal up front. No athlete is ever asked to work on a promise.

STEP 04

Deliver and get paid

Post the content. Once the brand approves it, the payment is released to your wallet.

Escrow

Funds held until you approve

Every campaign is funded before the athlete starts. The money sits with our payment processor — not with the brand, the athlete or Varsity NIL — and is released the moment the content is approved.

$750

Deal amount

$675

Athlete receives after the 10% fee

Why it is different

A platform families wish existed

Most NIL tools were built for the few athletes who already have agents. Varsity NIL is built for everyone else — the multi-sport, club-level, small-town athletes whose families already pay for the tournaments.

  • Short video beats a stat sheet

    Brands hire the athlete they can see and hear, not a row in a database.

  • One profile, every sport

    Play football and rugby? Volleyball and track? Each sport keeps its own position, team and stats.

  • Built-in guardrails for minors

    A guardian co-signs every deal, and school-protected profiles keep private details private.

Why athletes choose Varsity NIL
Two sides, one marketplace

Built for athletes and the brands that hire them

Compare both sides

For athletes

Turn the clips you already post into paid work. Build a profile coaches and brands actually want to open, and keep control of what the world sees.

  • Free to join

    No fee to build a profile or apply to a campaign.

  • Paid on approval

    Track earnings, pending payments and payouts in one wallet.

For athletes

For brands

Reach a local audience that actually shows up. Search verified athletes by sport, school and engagement, then run the whole campaign in one place.

  • Only pay for approved work

    Funds stay in escrow until you sign off on the content.

  • Every deal on record

    Terms, dates, amounts and approvals are documented automatically.

For brands
Athlete profiles

More than one sport. More than one path.

Every sport gets its own fields. Volleyball tracks kills, aces and digs. Football tracks receptions, yards and touchdowns. Rugby tracks tries, tackles and turnovers won.

Carolyn Townsend Verified
Carolyn Townsend Volleyball · Outside hitter
28.1Kfollowers
5.1%engagement
Harry Miller Multi-sport
Harry Miller Football · Rugby · WR
89.4Kfollowers
3.1%engagement
Carter Boyd Verified
Carter Boyd Rugby · Flanker
2.1Kfollowers
5.9%engagement
Jordan Pierce College
Jordan Pierce Volleyball · Outside hitter
14.2Kfollowers
4.4%engagement

Example profiles shown with placeholder athletes and sample statistics.

Questions

The things families ask first

If your question is not here, the full list covers eligibility, payments, guardians and privacy.

Read the FAQ

No. Building a profile and applying to campaigns is free. Varsity NIL keeps a 10% platform fee on completed deals, which comes out of the deal amount.

A parent or guardian co-signs every offer before any work starts, and payouts are set up through a guardian. School-protected profiles can hide the school name from public view.

Schools confirm the roster. A verified badge on a profile means the school and team have been checked, not just the social accounts.

Early access is open now. Athletes and brands who register are onboarded in groups, starting with the Texas cohort.

Texas first

Be part of the first cohort

Early access is opening to Texas athletes, schools and local brands first. Register now and we will reach out as spots open in your sport.